Membership Services
Membership Recovery
Does your business need to regain members?
Losing members is a challenge for any subscription-based business, but did you know that regaining a previous member is often easier and more cost-effective than acquiring a new one? Studies show that former customers are 50-60% more likely to engage with a brand they’ve used before.
At Calls Direct, we take a strategic, customer-focused approach to membership recovery. Rather than using a one-size-fits-all script, we personalize every conversation, identifying what stopped them from renewing and presenting an offer that fits their needs.
Win back your members
At Calls Direct, we specialize in reconnecting businesses with past members who have cancelled their memberships.
Whether you operate a gym, hotel, health club, spa, or any other membership-based service, our expert agents engage with former clients to understand their reasons for leaving, address concerns, and offer compelling incentives to bring them back.
How We Support the Insurance Industry
Personalized Outreach
Our skilled team calls former members to re-establish a relationship and remind them of the value your business provides.
Understanding Cancellations
We gather valuable feedback on why they left, giving you insights to improve retention.
Exclusive Re-Engagement Offers
We present tailored incentives such as discounted rejoining fees, complimentary classes, or VIP access to encourage their return.
Appointment Scheduling
Our agents efficiently schedule appointments with hotel managers, gym managers or health club managers to regain your clients trust and loyality.
Building Loyalty
By focusing on their individual needs and preferences, we help turn past members into long-term loyal customers.
Don't let past members slip away for good. Let Calls Direct help you win them back! Get in touch today to discuss a tailored membership recovery strategy.
Benefits of Choosing Calls Direct
Data Analysis & Strategy
We work with you to analyze past memberships and the key reasons that typically drive cancellations. We engage with past members and look to provide them with a solution.
Targeted Outreach
Our experienced agents personally reach out to past members with a friendly, professional approach, aiming to rebuild trust and highlight your latest offerings.
Objection Handling & Incentives
We address concerns, offer solutions, and provide exclusive re-engagement incentives such as discounts, trial memberships, a personalised meeting or VIP perks.
Reactivation & Follow-Up
Once they agree to return, we help finalize the renewal process, book appointments and schedule follow-up calls to ensure long-term retention.
Who We Work With
✔️ Gyms & Fitness Centres – Reignite motivation and bring past members back to your facility with tailored workout programs or exclusive training sessions.
✔️ Hotels & Private Clubs – Showcase new amenities, events, and exclusive benefits to encourage former guests to re-join.
✔️ Health & Wellness Centres – Promote well-being with special offers on spa treatments, therapy sessions, or holistic wellness programs.
✔️ Subscription-Based Services – Whether it’s a co-working space, a golf club, or an online coaching program, we help re-engage members and boost retention rates.
